Amazfit pushed further into premium territory in February 2026 with the T-Rex Ultra 2, a rugged outdoor smartwatch built with grade-5 titanium and priced at roughly $550 — the highest price point in the brand's history. The watch targets serious outdoor and adventure users, positioning itself against the entry tier of Garmin's Fenix series. It joins the existing T-Rex family, sitting above the T-Rex 3 Pro released in 2025. The move reflects Zepp Health's stated 2026 strategy of shifting Amazfit further upmarket with higher-end materials and training-focused software rather than competing purely on price.
Launch
Amazfit T-Rex Ultra 2 Debuts as Brand's Most Premium Rugged Watch at $550
Source: The5kRunner